Selling a book collection
Selling a book collection
Concept and designing a product proposal for an editorial collection, encompassing the entire creative process.
Client
Ab initio editorial
Services
UX design, Product design, Editorial design
Industries
Editorial
Date
August 2023
This project begins with choosing a theme to create a book collection. Later on, the challenge we faced was developing a promotion and sales plan for the collection. One of the main objectives of this project was to seek to broaden access to classic texts and disseminate research work on the classics. The project proposes the creation of a first collection that explores the scientific advances that have shaped our understanding of the world, with an innovative and fresh approach that aims to expand the horizons of science and share valuable knowledge. As a project, the creation of this publishing label is focused on providing the public with a unique view of the classical tradition by publishing a collection, while also intending to give recognition to emerging scientists and their contributions in each area of specialization.